Apr 06 2008
M!
A good friend of mine from my times at Hopkins High is currently working at the advertising agency M! - aka, modernitsa. She helps make ads for huge car company brands, like Hummer and Cadillac, and also has a soft side for shoes, doing Rockport and Converse ads. Sure, she and the M! crew very well may be sucking on the corporate nipple, but what the hell else is an advertising agency supposed to do? They do some work for non-profits, I guess.
Despite this, they have a pretty brilliant approach to self advertising: check out the 2.0 approach to leveraging the webs existing resources by visiting their site here:
http://www.modernista.com/7/index.php